2010 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG)

Ritva Höykinpuro (Speaker: Presenter)

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars

Description

Service recovery as a process with multiple actors - The existence of a double service recovery and a triple deviation
Period17.06.201019.06.2010
Event typeConference
LocationPorto, Portugal
Degree of RecognitionInternational