2014 Forum on Markets and Marketing (FMM)

Helkkula, A. (Speaker: Presenter)

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars

Description

Co-creating value in online community-based idea contests – Understanding and managing contested participant and company orientations

Kelleher, C.; O' Cheilleachair, A., Helkkula, A.; Peppard, J. (2014)
Period16.06.201419.06.2014
Event typeConference
Conference number4
LocationKarlstad, Sweden
Degree of RecognitionInternational