23rd International Colloquium on Relationship Marketing ICRM 2015

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars


The Value Chart Technique: a method for studying value-in-use in customer relationships
Event typeOther
Conference number23
Sponsors, CERS - Centre for Relationship Marketing and Service Management at Hanken School of Economics, Hanken School of Economics
LocationHelsinki, FinlandShow on map