23rd International Colloquium on Relationship Marketing ICRM 2015

Rindell, A. (Speaker: Presenter)

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars

Description

How Brand Relationships Affect the Initiation of Customer Relationships in B2B Service
Period16.09.201517.09.2015
Event typeOther
Conference number23
LocationHelsinki, Finland