23rd International Colloquium on Relationship Marketing ICRM 2015

Viio, P. (Speaker: Presenter)

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars

Description

Adapting the Adaptation Approach: Strengthening the sales and marketing relationship to make the strategy process work

Presenter of research paper
Period16.09.201517.09.2015
Event typeOther
Conference number23
LocationHelsinki, Finland