5th International Colloquium of the Academy of Marketing Brand, Identity, and Reputation SIG

Rindell, A. (Speaker: Presenter)

Activity: Participating in or organising an eventOrganisation of / participation in conferences, workshops, courses, seminars

Description

Image-in-use and Image Heritage: Consumers making sense of companies
Period2009
Event typeOther
Conference number5
LocationCambridge, United Kingdom
Degree of RecognitionInternational