American Marketing Association Service special interest group SERVSIG (External organisation)

Activity: Membership › Membership in academic committee, council, board

Description

Co-Chair of Service Special Interest Group SERVSIG
Period01.06.2022 → 31.12.2022
Held atAmerican Marketing Association Service special interest group SERVSIG, United States
Degree of RecognitionInternational

Areas of Strength and Areas of High Potential (AoS and AoHP)

  • AoS: Competition economics and service strategy - Service and customer-oriented management