Opponent of Doctoral Thesis, Norwegian School of Economics

Activity: ExaminationOfficial participation in PhD thesis supervision, defence and examination


Opponent together with Professor Håvard Hansen, University of Stavanger

Title of thesis: The process of customer brand engagement in interactive contexts: Prerequisites, conceptual foundations, antecedents, and outcomes
Examination held atNorwegian School of Economics NHH
Degree of RecognitionInternational