Marketing, Helsinki

  • Phone+358 (0)9 431 331
  • P.O. Box 479

    00101 Helsinki

    Finland

Research Output

2020

A partial organization approach to the dynamics of social order in social movement organizing

Laamanen, M., Moser, C., Bor, S. & den Hond, F., 2020, (Accepted/In press) In : Current Sociology.

Research output: Contribution to journalArticleScientificpeer-review

Customer experience management in the age of big data analytics: A strategic framework

Holmlund, M., Van Vaerenbergh, Y., Ciuchita, R., Ravald, A., Sarantopoulos, P., Villarroel Ordenes, F. & Zaki, M., 06.02.2020, In : Journal of Business Research. 10 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Customer journey analyses in digital media: Exploring the impact of cross-media exposure on customers’ purchase decisions

Klein, J., Zhang, Y., Falk, T., Aspara, J. & Luo, X., 2020, (Accepted/In press) In : Journal of Service Management.

Research output: Contribution to journalArticleScientificpeer-review

Editorial: A New Dawn for Qualitative Service Research

Witell, L., Holmlund, M. & Gustafsson, A., 21.03.2020, In : Journal of Services Marketing. 34, 1, p. 1-7 7 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Frontline Employees' Motivation to Align with Value Propostions

Liewendahl, H. & Heinonen, K., 2020, In : Journal of Business & Industrial Marketing. 43 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access

Stage-gate and agile development in the digital age: Promises, perils, and boundary conditions

Paluch, S., Antons, D., Brettel, M., Hopp, C., Salge, T. O., Piller, F. & Wentzel, D., 03.2020, In : Journal of Business Research. 110, p. 495-501 7 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
2 Citations (Scopus)

Transformational shifts through digital servitization

Kowalkowski, C., Sörhammar, D., Sklyar, A. & Tronvoll, B., 2020, In : IMM – Industrial Marketing Management.

Research output: Contribution to journalArticleScientificpeer-review

Viewpoint: Getting Your Qualitative Service Research Published

Holmlund, M., Witell, L. & Gustafsson, A., 21.03.2020, In : Journal of Services Marketing. 34, 1, p. 111-116 6 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

What gets measured gets done: Can self-tracking technologies enhance advice compliance?”

Wittkowski, K., Klein, J. F., Falk, T., Schepers, J. J. L., Aspara, J. & Bergner, K. N., 13.02.2020, In : Journal of Service Research. 18 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
2019

Archetypes of service innovation: implications for sustainable development goals

Helkkula, A., Kowalkowski, C. & Tronvoll, B., 12.06.2019, QUIS16 Advancing Service Research and Practice . CTF - Service Research Center, Karlstad University

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Are you ready for relationship marketing? It is a business challenge

Grönroos, C., 2019, Handbook of Advances in Marketing in an Era of Disruptions: Essays in Honour of Jagdish N. Sheth. Parvatiyar, A. & Sisodia, R. (eds.). New Delhi: Sage publications, p. 307-317 11 p.

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

A Strategic Framework for Understanding and Managing Customer Experience Feedback

Ciuchita, R., Holmlund, M., Ravald, A., Sarantopoulos, P., Van Vaerenbergh, Y., Villarroel-Ordenes, F. & Zaki, M., 30.06.2019, QUIS16 Advancing Service Research and Practice . CTF - Service Research Center, Karlstad University

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Beneficiaries’ View of Actor Networks: Service Resonance for Pluralistic Actor Networks

Caic, M., Holmlid, S., Mahr, D. & Odekerken-Schröder, G., 31.12.2019, In : International Journal of Design. 13, 3, p. 69-88

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Bottom-up branding of sustainable food

Pura, M. & Liewendahl, H., 17.12.2019, (Accepted/In press) Branding in a Time of Radical Transformation.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Business customers' perceived fit between corporate brand and corporate brand extensions

Ingman, S. & Liljander, V., 2019, 14th Global Brand Conference proceedings.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Can Advertising Investments Counter the Negative Impact of Shareholder Complaints on Firm Value?

Wies, S., Hoffmann, A. O. I., Aspara, J. & Pennings, J. M. E., 02.05.2019, In : Journal of Marketing. 83, 4, p. 58-80 23 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
3 Citations (Scopus)

Changing institutional logics and implications for supply chains: Ethiopian rural water supply

Annala, L., Polsa, P. & Kovacs, G., 07.05.2019, In : Supply Chain Management: An International Journal. 24, 3, p. 355-376 22 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
1 Citation (Scopus)

Characterizing customer experience management in business markets

Witell, L., Kowalkowski, C., Perks, H., Raddats, C., Schwabe, M., Benedettini, O. & Burton, J., 2019, In : Journal of Business Research.

Research output: Contribution to journalArticleScientificpeer-review

Consumer price effects: Loss aversion in value vs. in demand

Kallio, M., Halme, M. & Aspara, J., 25.07.2019, In : Journal of the Operational Research Society. 9 p.

Research output: Contribution to journalArticleScientificpeer-review

Culture & Technologies

Helkkula, A., Russo Spena, T., Arnould, E. & Pels, J., 06.06.2019, University of Naples "Federico II": The Naples Forum on Service 2019.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Customer-dominant logic and the need for exploring app usage in different customer contexts

Lemmink, J., Franzelova, I., Sääksjärvi, M. & Heinonen, K., 07.03.2019, In : Journal of Indian Business Research. 11, 1, p. 50-59 10 p.

Research output: Contribution to journalArticleScientificpeer-review

1 Citation (Scopus)

Designed to serve: Social robots in value networks

Caic, M., 24.05.2019

Research output: ThesisDoctoral ThesisCollection of Articles

Open Access

Digital advertising as service: introducing contextually embedded selling

Nyström, A-G. & Mickelsson, K-J., 20.05.2019, In : Journal of Services Marketing. 33, 4, p. 396-406 11 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
1 Citation (Scopus)

Discovering Collaborative and Inclusive Solutions to Co-create Multidimensional Value in Cross-sector Collaboration

Vuori, V., Bor, S., Polsa, P., Käpylä, J. & Helander, N., 01.01.2019, IC3K 2019 - Proceedings of the 11th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management. Bernardino, J., Salgado, A. & Filipe, J. (eds.). Vienna, Austria: SCITEPRESS Science And Technology Publications, Vol. 3. p. 364-369 6 p. (IC3K 2019 - Proceedings of the 11th International Joint Conference on Knowledge Discovery, Knowledge Engineering and Knowledge Management; vol. 3).

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Open Access
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Drivers of Continuous Usage: A Consumer Perspective on Mobile Payment Service Ecosystems

Ciuchita, R., Mahr, D., Odekerken-Schröder, G. & Wetzels, M., 2019, Marketing and Mobile Financial Services: A Global Perspective on Digital Banking Consumer Behaviour: A Global Perspective on Digital Banking Consumer Behaviour. A. Shaikh, A. & Karjaluoto, H. (eds.). London ; New York: Routledge, p. 135-158 24 p. (Routledge Studies in Marketing).

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Enhancing the Understanding of Processes and Outcomes of Innovation: The Contribution of Effectuation to S-D Logic

Kaartemo, V., Kowalkowski, C. & Edvardsson, B., 2019, The SAGE Handbook of Service-Dominant Logic. Vargo, S. L. & Lusch, R. F. (eds.). Thousand Oaks: Sage publications, p. 522-535

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Examining the link between marketing controls and firm performance: The mediating effect of market-focused learning capability

Liang, X. & Frösén, J., 23.01.2019, In : Journal of Business Research. 12 p.

Research output: Contribution to journalArticleScientificpeer-review

Exposing three dark sides of social innovation through critical perspectives on resilience

Fougère, M. & Meriläinen, E., 27.12.2019, In : Industry and Innovation.

Research output: Contribution to journalArticleScientificpeer-review

Future service technologies: is service research on track with business reality?

Kunz, W., Heinonen, K. & Lemmink, J., 12.08.2019, In : Journal of Services Marketing. 33, 4, p. 479-487 9 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
6 Citations (Scopus)

Future service technologies and value creation

Kristensson, P., 2019, In : Journal of Services Marketing. 33, 4, p. 502-506

Research output: Contribution to journalArticleScientificpeer-review

2 Citations (Scopus)

Hallituksilla vahva ote markkina- ja asiakasjohtamisen strategiasta

Aspara, J., 12.12.2019, In : BoardView. 2019, 2, p. 34-36

Research output: Contribution to journalArticleProfessional

Open Access
File

Health service literacy: complementary actor roles for transformative value co-creation

Davey, J. & Grönroos, C., 29.07.2019, In : Journal of Services Marketing. 33, 6, p. 687-701

Research output: Contribution to journalArticleScientificpeer-review

Open Access
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Higher education service quality, student satisfaction and loyalty: Validating the HESQUAL scale and testing an improved structural model

Teeroovengadum, V., Nunkoo, R., Grönroos, C., Kamalanabhan, T. J. & Keshwar Seebaluck, A., 14.10.2019, In : Quality Assurance in Education . 27, 4, p. 427-445 19 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
2 Citations (Scopus)

Introduction

Kristensson, P., Magnusson, P. & Witell, L., 2019, Service innovation for sustainable business  : Stimulating, realizing and capturing the value from service innovation. Kristensson, P., Magnusson, P. & Witell, L. (eds.). New Jersey: World Scientific, p. 1-14 14 p.

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Market Innovation in Service Business

Holmlund, M., Strandvik, T. & Lähteenmäki, I., 10.06.2019, QUIS16 Advancing Service Research and Practice. CTF - Service Research Center, Karlstad University

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Organizing for digital servitization: A service ecosystem perspective

Sklyar, A., Kowalkowski, C., Tronvoll, B. & Sörhammar, D., 14.02.2019, In : Journal of Business Research. 104, p. 450-460

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
20 Citations (Scopus)

Paikkabrändäys ja mielikuvaperimän merkitys

Ingman, S., 2019, Tiedätkö miksi brändi menestyy? Brändin jalanjälki voimavarana. Rindell, A. (ed.). Helsinki: Hanken School of Economics, p. 49-55

Research output: Chapter in Book/Report/Conference proceedingChapterProfessional

Open Access

Persuaded self-tracking with wearable technology: carrot or stick?

Paluch, S. & Tuzovic, S., 12.08.2019, In : Journal of Services Marketing. 33, 4, p. 436-448 13 p.

Research output: Contribution to journalArticleScientificpeer-review

3 Citations (Scopus)

Research Methods in Humanitarian Logistics

Kovacs, G., Moshtari, M., Kachali, H. & Polsa, P., 10.12.2019, In : Journal of Humanitarian Logistics and Supply Chain Management. 9, 3, p. 325-331 7 p.

Research output: Contribution to journalEditorialScientific

Open Access
File

Rethinking economic ontologies: From scarcity and market subjects to strong sustainability

Eskelinen, T. & Wilén, K. B., 2019, Strongly Sustainable Societies: Organising Human Activities on a Hot and Full Earth. Bonnedahl, K. J. & Heikkurinen, P. (eds.). Abingdon, Oxon ; New York, NY: Routledge, p. 40-57 (Routledge Studies in Sustainability).

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Revealing business customers’ hidden value formation in service

Strandvik, T., Heinonen, K. & Vollmer, S., 2019, In : Journal of Business & Industrial Marketing. 34, 6, p. 1145-1159 15 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Robotic Versus Human Coaches for Active Aging: An Automated Social Presence Perspective

Caic, M., Avelino, J., Mahr, D., Odekerken-Schröder, G. & Bernardino, A., 10.07.2019, In : International Journal of Social Robotics. p. 1-16

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File
3 Citations (Scopus)

Sales-service interface on a team level: How inclusion of service employees in a sales team influences customer satisfaction

Abramova, A., 27.03.2019, Proceedings of 2019 National Conference in Sales Management. p. 35-37 3 p.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Scarcity, limits, and degrowth: which way forward?

Wilén, K. B., 13.06.2019, The 3rd Peaceful Coexistence Colloquium. After the Anthropocene: Time and Mobility, 13–14 June 2019.

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Service Robots: Drivers of Perceived Responsibility for Service Outcomes

Jörling, M., Böhm, R. & Paluch, S., 07.04.2019, In : Journal of Service Research. 22, 4, p. 404-420 17 p.

Research output: Contribution to journalArticleScientificpeer-review

4 Citations (Scopus)

Servitization goes to the psychologist

Kristensson, P. & Magnusson, P. R., 2019, Service Innovation for Sustainable Business: Stimulating, Realizing and Capturing the Value from Service Innovation. Kristensson, P., Magnusson, P. & Witell, L. (eds.). New Jersey: World Scientific, p. 163-177 15 p.

Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review

Sharing-Dominant Logic? Quantifying the Association between Consumer Intelligence and Choice of Social Access Modes

Aspara, J. & Wittkowski, K., 2019, In : Journal of Consumer Research. 46, 2, p. 201-222 22 p.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Shifting Arrays of a Kaleidoscope: The Orchestration of Relational Value Cocreation in Service Systems

Kelleher, C., O'Loughlin, D., Gummerus, J. & Peñaloza, L., 06.11.2019, In : Journal of Service Research.

Research output: Contribution to journalArticleScientificpeer-review

Open Access
File

Strategies for creating value through individual and collective customer experiences

Heinonen, K., Campbell, C. & Lord Ferguson, S., 2019, In : Business Horizons. 62, 1, p. 95-104 10 p.

Research output: Contribution to journalArticleScientificpeer-review

4 Citations (Scopus)