Research Output per year
Personal profile
Education information
Doctor of Science (economics & business administration), University of Vaasa, Finland 2015
Education information
Doctor of Science (Economics and Business Administration), Business Economics, , Finland, 2015
Education/Academic qualification
Marketing, Doctor of Science (economics & business administration), University of Vaasa
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Network
Recent external collaboration on country level. Dive into details by clicking on the dots.
Research Output
Co-consuming a pet home: balancing functionality and aesthetics of a taste regime
Henna Syrjälä, 2020, (Accepted/In press) Proceeding of the ACR 2020 conference. Academy of consumer researchResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Dealing with discrepancies of a brand in change: recomposition of value and meanings in the network
Saila Saraniemi, 2020, (Accepted/In press) Research Handbook on Brand Co-creation: Theory, practice, and ethical implications. Markovic, S., Gyrd-Jones, R., von Wallpach, S. & Lindgreen, A. (eds.). Edward ElgarResearch output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific › peer-review
HOW TO FACILITATE INTERACTIVITY IN A MASSIVE OPEN ONLINE COURSE? LEARNINGS FROM ‘PRINCIPLES OF SERVICE MANAGEMENT’
Norrgrann, A. & Virtanen, H., 2020, (Accepted/In press) In : Nordic Journal of Business.Research output: Contribution to journal › Article › Scientific › peer-review
Brand discrepancies in networks: Empirical illustrations from food and furniture branding in SMEs
Norrgrann, A. & Saraniemi, S., 24.08.2019, Proceedings of Nordic Academy of Management Conference 24.8.2019. University of VaasaResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Learners’ experiences of interactivity in a massive open online course Case: Principles of Service Management
Virtanen, H. & Norrgrann, A., 24.08.2019, Proceedings of the 25th Nordic Academy of Management Conference. 16 p.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Prizes
Paper selected for publication in the book Consumer Culture Theory, which features the best contributions of the CCT 2018 conference
Anu Norrgrann (Recipient) & Henna Syrjälä (Recipient), 2018
Prize: Prizes and awards
Activities
Virtuella företagsbesök i videoformat i undervisningen
Marit Nilsson-Väre (Receiver), Anu Norrgrann (Receiver)01.03.2019 → …
Activity: Other › Types for other activities - Coordination of external teaching, subject or project
25th Nordic Academy of Management Conference (NFF)
Anu Norrgrann (Speaker: Presenter)23.08.2019
Activity: Participating in or organising an event › Organisation of / participation in conferences, workshops, courses, seminars
AMS Review (Journal)
Anu Norrgrann (Reviewer)09.03.2019
Activity: Publication peer-review and editorial work › Scientific journal
Brand discrepancies in networks: empirical illustrations from food and furniture branding in SMEs
Anu Norrgrann (Speaker), Saila Saraniemi (Speaker)24.08.2019
Activity: Talk or presentation › Oral presentation
Dig it, Higher Education-seminar
Anu Norrgrann (Poster: Presenter)12.09.2019
Activity: Participating in or organising an event › Organisation of / participation in conferences, workshops, courses, seminars
Press / Media
Konsumtionen kring jul är rituell och djupt rotad
11.12.2018
1 Media contribution
Press/Media: Press / Media
Slaget efter tolv: Konsumerar vi för mycket?
22.11.2018
1 Media contribution
Press/Media: Press / Media
Inför köpfesten - Expert: Vi jagar en upplevelse när vi konsumerar
19.11.2018
1 Media contribution
Press/Media: Press / Media
Slaget efter tolv: Vem ska baka vårt dagliga bröd?
06.09.2018
1 item of Media coverage
Press/Media: Press / Media