Research output per year
Research output per year
Research output
- 20 results
Search results
-
2024
Adversarial Service Networks: A Study of Service Firms’ Response to Manufacturer-led Servitization in Aviation
Wirths, O., Tóth, Z. & Diaz Ruiz, C., 02.05.2024, In: Industrial Marketing Management. 119, p. 162-177 16 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile -
Disinformation and fake news as externalities of digital advertising: a close reading of sociotechnical imaginaries in programmatic advertising
Diaz Ruiz, C., 30.12.2024, In: Journal of Marketing Management.Research output: Contribution to journal › Article › Scientific › peer-review
Open Access -
2023
Disinformation is part and parcel of social media’s business model, new research shows
Diaz Ruiz, C., 23.11.2023, In: The Conversation. 2023, 2 p.Research output: Contribution to journal › Article › General public
Open Access -
Disinformation on digital media platforms: A market-shaping approach
Diaz Ruiz, C., 30.10.2023, In: New Media & Society. p. 1-24Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile6 Citations (Scopus) -
Unconventional luxury brand collaborations: A new form of luxury consumption among young adults in China
Diaz Ruiz, C. & Cruz, A. G. B., 24.05.2023, In: International Marketing Review. 40, 7, p. 1-21Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile5 Citations (Scopus) -
Unconventional luxury brand collaborations are everywhere. What is the appeal?
Diaz Ruiz, C. & Cruz, A., 07.08.2023, In: The Conversation. 2023Research output: Contribution to journal › Article › General public
-
2022
Disinformation and Echo Chambers: How Disinformation Circulates in Social Media Through Identity-Driven Controversies
Diaz Ruiz, C. & Nilsson, T., 16.05.2022, In: Journal of Public Policy and Marketing. 42, 1, p. 18-35Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile48 Citations (Scopus) -
I watched hundreds of flat-Earth videos to learn how conspiracy theories spread – and what it could mean for fighting disinformation
Diaz Ruiz, C., 27.06.2022, In: The Conversation. 2023Research output: Contribution to journal › Article › General public
Open Access -
The Insights Industry: Towards a Performativity Turn in Market Research
Diaz Ruiz, C. A., 2022, In: International Journal of Market Research. 64, 2, p. 169-186 18 p.Research output: Contribution to journal › Article › Scientific › peer-review
6 Citations (Scopus) -
2021
Market bifurcations in board sports: How consumers shape markets through boundary work
Diaz Ruiz, C. & Makkar, M., 2021, In: Journal of Business Research. 122, p. 38-50 13 p.Research output: Contribution to journal › Article › Scientific › peer-review
29 Citations (Scopus) -
The strategic role of corporate online references: building social capital through signaling in business networks
Tóth, Z., Naudé, P., Henneberg, S. C. & Diaz Ruiz, C. A., 13.08.2021, In: Journal of Business and Industrial Marketing. 36, 8, p. 1300-1321 22 p.Research output: Contribution to journal › Article › Scientific › peer-review
7 Citations (Scopus) -
2020
Assembling tribes: An assemblage thinking approach to the dynamics of ephemerality within consumer tribes
Diaz Ruiz, C. A., Penaloza, L. & Holmqvist, J., 2020, In: European Journal of Marketing. 54, 5, p. 999-1024 26 p.Research output: Contribution to journal › Article › Scientific › peer-review
29 Citations (Scopus) -
Feral segmentation: How cultural intermediaries perform market segmentation in the wild
Diaz Ruiz, C. A. & Kjellberg, H., 2020, In: Marketing Theory. 20, 4, p. 429-457 29 p.Research output: Contribution to journal › Article › Scientific › peer-review
18 Citations (Scopus) -
Market-scanning and market-shaping: why are firms blindsided by market-shaping acts?
Diaz Ruiz, C. A., Baker, J. J., Mason, K. & Tierney, K., 2020, In: Journal of Business & Industrial Marketing. 35, 9, p. 1389-1401 13 p.Research output: Contribution to journal › Article › Scientific › peer-review
20 Citations (Scopus) -
Moments of luxury: Hedonic escapism as a luxury experience
Holmqvist, J., Diaz Ruiz, C. & Peñaloza, L., 2020, In: Journal of Business Research. 116, p. 503-513 11 p.Research output: Contribution to journal › Article › Scientific › peer-review
127 Citations (Scopus) -
2017
Actionable Marketing Knowledge: A Close Reading of Representation, Knowledge and Action in Market Research
Diaz Ruiz, C. & Holmlund, M., 21.09.2017, In: Industrial Marketing Management. 66, October, p. 172-180 9 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile20 Citations (Scopus) -
Service ecosystems, markets and business networks: What is the difference? A horizontal literature review
Holmqvist, J. & Diaz Ruiz, C., 2017, In: The TQM Journal. 29, 6, p. 800-810 11 p.Research output: Contribution to journal › Article › Scientific › peer-review
23 Citations (Scopus) -
2014
Market representations in industrial marketing: Could representations influence strategy?
Diaz Ruiz, C. & Kowalkowski, C., 2014, In: Industrial Marketing Management. 43, 6, p. 1026-1034 9 p.Research output: Contribution to journal › Article › Scientific › peer-review
Open AccessFile17 Citations (Scopus) -
2013
Assembling Market Representations
Diaz Ruiz, C., 09.2013, In: Marketing Theory. 13, 3, p. 245-261 17 p.Research output: Contribution to journal › Article › Scientific › peer-review
35 Citations (Scopus) -
2012
Theories of markets: Insights from marketing and the sociology of markets
Diaz Ruiz, C. A., 01.03.2012, In: The Marketing Review. 12, 1, p. 61-77 17 p.Research output: Contribution to journal › Article › Scientific › peer-review
50 Citations (Scopus)