No photo of Dominik Mahr
  • Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus

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  • 2019

    Drivers of Continuous Usage: A Consumer Perspective on Mobile Payment Service Ecosystems

    Ciuchita, R., Mahr, D., Odekerken-Schröder, G. & Wetzels, M., 2019, Marketing and Mobile Financial Services: A Global Perspective on Digital Banking Consumer Behaviour: A Global Perspective on Digital Banking Consumer Behaviour. A. Shaikh, A. & Karjaluoto, H. (eds.). London ; New York: Routledge, p. 135-158 24 p. (Routledge Studies in Marketing).

    Research output: Chapter in Book/Report/Conference proceedingChapterScientificpeer-review