Research Output per year
Personal profile
Education information
D.Sc. (Economics and Business Administration), Hanken School of Economics, Finland, 2014
Education information
Doctor of Science (Economics and Business Administration), Business Economics, Hanken School of Economics, Finland, 2014
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Research Output
Frontline employees’ motivation to align with value propositions
Liewendahl, H. & Heinonen, K., 13.02.2020, In : Journal of Business & Industrial Marketing. 35, 3, p. 420-436 17 p.Research output: Contribution to journal › Article › Scientific › peer-review
Bottom-up branding of sustainable food
Pura, M. & Liewendahl, H., 17.12.2019, (Accepted/In press) Branding in a Time of Radical Transformation.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Sustainable Digital Food Trails: From the Woods to My Plate
Liewendahl, H. & Pura, M., 20.06.2019, Management and sustainability: creating shared value in the digital era: Extended Abstract. Sapienza University of Rome, June 20-21, 2019.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Open Access
Viltkött direkt från jägarna? Riistanlihaa suoraan metsästäjältä? Kartläggning av flaskhalsar i inköpsprocessen i HoReCa sektorn i Finland
Pura, M., Liewendahl, H. & Fred, M., 2019, Vasa: Yrkeshögskolan Novia. 30 p. (Serie R: Rapporter; no. 4/2019)Research output: Book/Report › Commissioned report › Professional
Open Access
File
Employee Motivation for Corporate Brand Promise Alignment
Liewendahl, H. & Rindell, A., 2016, Proceedings of 11th Global Brand Conference: Brands that do Good.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review