Photo of Peter Björk

Peter Björk

PhD

  • P.O. Box 287

    65101 Vaasa

    Finland

  • Source: Scopus
  • Calculated based on no. of publications stored in Pure and citations from Scopus
19952020

Research output per year

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Personal profile

Education information

Doctor of Science (Economics and Business Administration), Business Economics, Svenska handelshögskolan, Finland, 1994

External positions

Board member, Ab Sidwill OY

20152018

Chair of the board, Ab Probic Oy

20002020

Keywords

  • Customers and Relations
  • Marketing Logics and Strategizing
  • Marketing Effectiveness and Profitability

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