Peter Björk
  • P.O. Box 287

    65101 Vaasa


  • Source: Scopus
  • Calculated based on number of publications stored in Pure and citations from Scopus
1995 …2021

Research activity per year

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Personal profile

Education information

Doctor of Science (Economics and Business Administration), Business Economics, Svenska handelshögskolan, Finland, 1994

External positions

Board member, Ab Sidwill OY


Chair of the board, Ab Probic Oy



  • Customers and Relations
  • Marketing Logics and Strategizing
  • Marketing Effectiveness and Profitability


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