• Source: Scopus
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Personal profile


Post Doct Researcher at HANKEN School of Economics, 1.8.2013-

Adjunct Professor/Honorary Associate Professor (Docent) in International distribution channels at University of Vaasa, Faculty of Technology since 24.1.2011-
Visiting Professor at Tianjin Normal University, the People’s Republic of China, 17.5.2008-
Dean at Hult International Business School in Shanghai, 1.1.2012-31.7.2013
Assistant Professor at HANKEN School of Economics, Finland, 1.8.2007-31.7.2012
Visiting Scholar at Fudan Universtiy, Shanghai, The People’s Republic of China, 1.8.2009-31.7.2010
Director, KATAJA The Finnish doctoral program in business studies, 2007-2013
Visiting Scholar at Tianjin Normal University, the People’s Republic of China, June-July, 2007
Assistant Professor, Associate Professor and Assistant at HANKEN School of Economics, Finland, 1.8.1994-31.7.2007
Instructor (marketing) and Chinese language studies at Nankai University, People’s Republic of China, financed by CIMO (Center for International Mobility), 1.8.1995-31.7.1996

Education information

Doctor of Science (Economics and Business Administration), Business Economics, Hanken School of Economics, Finland, 2002


  • 512 Business and Management
  • Bottom of the Pyramid, Poverty alleviation, Marketing channels, Retailing, Health Care Service Quality, Cross-Cultural Methods


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