Research output per year
Research output per year
Master of Science (Economics and Business Administration), Business Economics
Research activity per year
Strategic Marketing
Consumer Engagement
Marketing Analytics
Data-driven Marketing Decision Making
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Research output: Contribution to journal › Article › Scientific › peer-review
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
Frösén, J. (PI), Aspara, J. (Project participant), Ciuchita, R. (Project participant) & Penttinen, V. (Project participant)
01.01.2021 → 31.12.2023
Project: Externally funded project
Penttinen, V. (Speaker)
Activity: Talk or presentation › Oral presentation
Penttinen, V. (Visit abroad)
Activity: Visiting an external institution › Visit to other institution
Penttinen, V. (Speaker)
Activity: Talk or presentation › Oral presentation
Penttinen, V. (Attendee)
Activity: Participating in or organising an event › Organisation of / participation in conferences, workshops, courses, seminars
Penttinen, V. (Attendee) & Ciuchita, R. (Attendee)
Activity: Participating in or organising an event › Organisation of / participation in conferences, workshops, courses, seminars
Penttinen, V. (Recipient), 2022
Prize: Prizes and awards