Best paper award: Sepp M, Liljander V & Gummerus J: Bloggers' motivations to produce content: A gratifications theory perspective.

  • Liljander, Veronica (Recipient)

Prize: Prizes and awards


Best paper prize at the Academy of Marketing Conference 2011, Liverpool, UK
Degree of recognitionInternational

Awarded at event

Event title2011 Academy of Marketing Conference
LocationLiverpool, United KingdomShow on map
Period05.07.2011 → 07.07.2011