Skip to main navigation
Skip to search
Skip to main content
Haris - Hanken’s Research Portal Home
Help & FAQ
English
Svenska
Home
Researchers
Research output
Projects
Activities
Prizes
Press / Media
Research Units
Datasets
Search by expertise, name or affiliation
Journal of Business-to-Business Marketing Best Article Award of 2012: Runner-up
Nenonen, S. (Recipient)
Marketing, Helsinki
Prize
:
Prizes and awards
Description
Storbacka, Kaj & Suvi Nenonen (2012), Competitive arena mapping: market innovation using morphological analysis, Journal of Business-to-Business Marketing, Vol. 19, No. 3, 183-215.
Awarded date
2012
Fingerprint
Business-to-business Marketing
100%
Innovation
53%