Research output per year
Research output per year
Project Details
Description
Joint research project together with Prof. Bo Edvardsson from Karlstad University and business-to-business service companies in Finland and Sweden. The project focuses on different aspects of service orientation in professional service relationships and manufacturing companies.
| Status | Finished |
|---|---|
| Effective start/end date | 01.01.2006 → 31.12.2008 |
Fingerprint
Explore the research topics touched on by this project. These labels are generated based on the underlying awards/grants. Together they form a unique fingerprint.
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Customer Needing - A Contrast to the Seller-Based Offering
Strandvik, T., Holmlund, M. & Edvardsson, B., 2009, Conference proceedings of Center for Business and Industrial Marketing (CBIM ) Academic Workshop, January 16 – 19, 2009, Atlanta, Georgia, USA. AtlantaResearch output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review
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Customer Needing
Strandvik, T., Holmlund, M. & Edvardsson, B., 2008, Helsinki: Swedish School of Economics and Business Administration. 14 p. (Swedish School of Economics and Business Administration. Working Papers; no. 536)Research output: Book/Report › Commissioned report
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From the Seller’s Offering to the Customer’s Needing in a Business-to-Business Setting
Strandvik, T., Holmlund, M. & Edvardsson, B., 2008, 24rd Annual IMP Conference, Sept 4-6, 2008. Waluszewski, A. & Baraldi, E. (eds.).Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review