TY - JOUR
T1 - A proposed hybrid VUCA theory and decision making for logistics enterprises in Oman due to uncertainty contemporary factors
AU - Fitri, Noorul Shaiful
AU - Hamid Abakar, Abdelsalam
AU - Hazwani Karim, Nur
AU - Khairuddin Othman, Mohammad
AU - Benayoune, Abdelghani
AU - Subhan Ishak, Muhammad
N1 - Funding Information:
An appreciation is given to all respective experts directly involved in providing valuable inputs and feedback related to the development of the logistics industry in Oman. Furthermore, we thank Mr. Zouhaier Slimi’s assistance in completing a proofreading service for this paper.
Publisher Copyright:
Copyright © 2023 Inderscience Enterprises Ltd.
PY - 2023/4/16
Y1 - 2023/4/16
N2 - The Covid-19 pandemic, the implementation of the Industrial Revolution 4.0, the recent fuel price crisis and the vision of the Sultanate of Oman Logistics Strategy 2040 are forcing the Omani logistics sector to determine its capability in handling these four issues simultaneously. This study proposes a decision-making model for small and medium logistics enterprises in Oman for analysing numerous potential business strategies by considering the uncertainty of contemporary factors. A hybrid of multiple-criteria decision-making methods, namely, the analytic hierarchy process, fuzzy link-based approach and evidential reasoning approach, were used in this study. It was found that the "Centralised Business Activities" business strategy is preferable and more essential to be implemented immediately, mainly due to the geographical market positioning reason. This novel study contributes to developing the decision model for the Logistics Enterprises in Oman as a new measurement when dealing with the uncertainty of external factors of the business environment.
AB - The Covid-19 pandemic, the implementation of the Industrial Revolution 4.0, the recent fuel price crisis and the vision of the Sultanate of Oman Logistics Strategy 2040 are forcing the Omani logistics sector to determine its capability in handling these four issues simultaneously. This study proposes a decision-making model for small and medium logistics enterprises in Oman for analysing numerous potential business strategies by considering the uncertainty of contemporary factors. A hybrid of multiple-criteria decision-making methods, namely, the analytic hierarchy process, fuzzy link-based approach and evidential reasoning approach, were used in this study. It was found that the "Centralised Business Activities" business strategy is preferable and more essential to be implemented immediately, mainly due to the geographical market positioning reason. This novel study contributes to developing the decision model for the Logistics Enterprises in Oman as a new measurement when dealing with the uncertainty of external factors of the business environment.
KW - Business, Markets and Societal Dynamics
KW - 512 Business and Management
KW - operations management
KW - logistics management
KW - decision making
KW - uncertainty supply chain
KW - small-medium enterprises
KW - VUCA theory
UR - http://www.scopus.com/inward/record.url?scp=85162832068&partnerID=8YFLogxK
U2 - 10.1504/IJBPSCM.2023.10055633
DO - 10.1504/IJBPSCM.2023.10055633
M3 - Article
SN - 1758-9401
VL - 14
SP - 1
EP - 29
JO - International Journal of Business Performance and Supply Chain Modelling
JF - International Journal of Business Performance and Supply Chain Modelling
IS - 1
M1 - 331664
ER -