A solution business model: comparison across business contexts: proceedings from the AMA SERVSIG 2012 International Service Research Conference, Helsinki Finland 2012.

Kaj Storbacka, Charlotta Windahl, Anna Salonen, Suvi Maria Nenonen

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationAMA SERVSIG 2012 International Service Research Conference, Helsinki Finland 2012.
Publication date2012
Publication statusPublished - 2012
MoE publication typeA4 Article in conference proceedings
Event2012 American Marketing Association's Services Marketing Special Interest Group (AMA SERVSIG) - Hanken School of Economics, Helsinki, Finland
Duration: 07.06.201209.06.2012
Conference number: 7

Keywords

  • 512 Business and Management

Cite this

Storbacka, K., Windahl, C., Salonen, A., & Nenonen, S. M. (2012). A solution business model: comparison across business contexts: proceedings from the AMA SERVSIG 2012 International Service Research Conference, Helsinki Finland 2012. . In AMA SERVSIG 2012 International Service Research Conference, Helsinki Finland 2012.