Advertising and mutual fund asset flows

Timo Korkeamäki, Vesa Puttonen, Tom Smythe

Research output: Contribution to journalArticleScientificpeer-review

17 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalInternational Journal of Bank Marketing
Volume25
Issue number7
Pages (from-to)434-451
Number of pages18
ISSN0265-2323
DOIs
Publication statusPublished - 2007
MoE publication typeA1 Journal article - refereed

Keywords

  • 511 Economics

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