An Examination of Service Quality, Trust, Value and Loyalty among Mobile Subscribers: Marketing Landscapes - A pause for thought

Heikki Karjaluoto, Chanaka Jayawardhena, Minna Hannele Pihlström, Matti Leppiniemi

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	Conference Proceedings of the EMAC 2008
Editors	Keith Perks, Paurav Shukla
Place of Publication	UK
Publication date	2008
Publication status	Published - 2008
MoE publication type	A4 Article in conference proceedings

OpenUrl availability

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title = "An Examination of Service Quality, Trust, Value and Loyalty among Mobile Subscribers: Marketing Landscapes - A pause for thought",

author = "Heikki Karjaluoto and Chanaka Jayawardhena and Pihlstr{\"o}m, {Minna Hannele} and Matti Leppiniemi",

note = " Volume: Proceeding volume: ",

year = "2008",

language = "English",

editor = "Keith Perks and Paurav Shukla",

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An Examination of Service Quality, Trust, Value and Loyalty among Mobile Subscribers: Marketing Landscapes - A pause for thought. / Karjaluoto, Heikki; Jayawardhena, Chanaka; Pihlström, Minna Hannele et al.
Conference Proceedings of the EMAC 2008. ed. / Keith Perks; Paurav Shukla. UK, 2008.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

TY - GEN

T1 - An Examination of Service Quality, Trust, Value and Loyalty among Mobile Subscribers

T2 - Marketing Landscapes - A pause for thought

AU - Karjaluoto, Heikki

AU - Jayawardhena, Chanaka

AU - Pihlström, Minna Hannele

AU - Leppiniemi, Matti

N1 - Volume: Proceeding volume:

PY - 2008

Y1 - 2008

M3 - Conference contribution

BT - Conference Proceedings of the EMAC 2008

A2 - Perks, Keith

A2 - Shukla, Paurav

CY - UK

ER -