An Exploration of How Mature Women Buy Clothing: Empirical Insights and a Model

Research output: Contribution to journalArticleScientificpeer-review

49 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of Fashion Marketing and Management
Volume15
Issue number1
Pages (from-to)108-122
Number of pages14
DOIs
Publication statusPublished - 2011
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management
  • KOTA2011

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