An Exploration of How Mature Women Buy Clothing: Empirical Insights and a Model

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35 Citations (Scopus)

Original language	English
Peer-reviewed scientific journal	Journal of Fashion Marketing and Management
Volume	15
Issue number	1
Pages (from-to)	108-122
Number of pages	14
DOIs	https://doi.org/10.1108/13612021111112377
Publication status	Published - 2011
MoE publication type	A1 Journal article - refereed

Keywords

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title = "An Exploration of How Mature Women Buy Clothing: Empirical Insights and a Model",

keywords = "512 Business and Management, KOTA2011",

author = "Maria Holmlund and Anne Hagman and Pia Polsa",

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AU - Hagman, Anne

AU - Polsa, Pia

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