Analyzing Business Relationships and Distinguishing Different Interaction Levels

Research output: Contribution to journalArticleScientificpeer-review

91 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalIndustrial Marketing Management
Volume33
Issue number4
Pages (from-to)279-287
Number of pages9
ISSN0019-8501
DOIs
Publication statusPublished - 2004
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management
  • Customers and Relations

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