Bottom-up branding of sustainable food

Minna Pura, Helena Liewendahl

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationBranding in a Time of Radical Transformation
Publication date2020
Publication statusPublished - 2020
MoE publication typeA4 Article in conference proceedings
Event15th Global Brand Conference - Sheffield Hallam University, Sheffield, United Kingdom
Duration: 13.05.202015.05.2020
Conference number: 15


  • 512 Business and Management
  • Sustainability
  • food
  • disruption

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