The sharing economy has potential to be the solution to the urgentneed to use materials and resources more efficiently. In the consumer businesssector, several successful business models on sharing exist, while industry islagging behind in development. In order to innovate novel business models forsharing in the B2B context, we need to develop a methodology for testing theideas flexibly and cost-efficiently. In addition to companies, testing ideas canoffer great value for research organizations exploring this phenomenon. In thispaper, we present a business model experimentation method focusing on theresearch organization’s perspective on how to design and implement a businessmodel experimentation. In addition, we provide valuable insights forcompanies aiming to test their sharing economy business model. Our study is acase study on sharing a 3D printer.
|Title of host publication||Proceedings of the 2018 ISPIM Innovation Conference (Stockholm) : Innovation, the Name of the Game in Stockholm, Sweden on 17-20 June 2018|
|Editors||Iain Bitran, Steffen Conn, K.R.E Huizingh, Olga Kokshagina, Marko Torkkeli, Marcus Tynnhammar|
|Publisher||Lappeenrannan teknillinen yliopisto|
|Publication status||Published - 17.06.2018|
|MoE publication type||A4 Article in conference proceedings|
|Event||XXIX ISPIM Innovation Conference: Innovation, the Name of the Game - Stockholm, Sweden|
Duration: 17.06.2018 → 20.06.2018
Conference number: XXIX
|Name||LUT Scientific and Expertise Publications, Reports|
|Publisher||Lappeenranta University of Technology (LUT)|
- 512 Business and Management
- sharing economy
- circular economy
- business model experimentation
Antikainen, M., Aminoff, A., & Heikkilä, J. (2018). Business model experimentations in advancing B2B sharing economy research. In I. Bitran, S. Conn, K. R. E. Huizingh, O. Kokshagina, M. Torkkeli, & M. Tynnhammar (Eds.), Proceedings of the 2018 ISPIM Innovation Conference (Stockholm): Innovation, the Name of the Game in Stockholm, Sweden on 17-20 June 2018 (LUT Scientific and Expertise Publications, Reports; No. 78). Lappeenrannan teknillinen yliopisto.