Business model experimentations in advancing B2B sharing economy research

Maria Antikainen, Anna Aminoff, Jouko Heikkilä

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review


The sharing economy has potential to be the solution to the urgentneed to use materials and resources more efficiently. In the consumer businesssector, several successful business models on sharing exist, while industry islagging behind in development. In order to innovate novel business models forsharing in the B2B context, we need to develop a methodology for testing theideas flexibly and cost-efficiently. In addition to companies, testing ideas canoffer great value for research organizations exploring this phenomenon. In thispaper, we present a business model experimentation method focusing on theresearch organization’s perspective on how to design and implement a businessmodel experimentation. In addition, we provide valuable insights forcompanies aiming to test their sharing economy business model. Our study is acase study on sharing a 3D printer.
Original languageEnglish
Title of host publicationProceedings of the 2018 ISPIM Innovation Conference (Stockholm) : Innovation, the Name of the Game in Stockholm, Sweden on 17-20 June 2018
EditorsIain Bitran, Steffen Conn, K.R.E Huizingh, Olga Kokshagina, Marko Torkkeli, Marcus Tynnhammar
PublisherLappeenrannan teknillinen yliopisto
Publication date17.06.2018
ISBN (Electronic)978-952-335-219-3
Publication statusPublished - 17.06.2018
MoE publication typeA4 Article in conference proceedings
EventXXIX ISPIM Innovation Conference: Innovation, the Name of the Game - Stockholm, Sweden
Duration: 17.06.201820.06.2018
Conference number: XXIX

Publication series

NameLUT Scientific and Expertise Publications, Reports
PublisherLappeenranta University of Technology (LUT)
ISSN (Electronic)2243-3376


  • 512 Business and Management
  • sharing economy
  • circular economy
  • business model experimentation


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