Consumer language preferences in service encounters: a cross-cultural perspective

Jonas Holmqvist

Research output: Contribution to journal › Article › Scientific › peer-review

58 Citations (Scopus)

Original language	English
Peer-reviewed scientific journal	Managing Service Quality
Volume	21
Issue number	2
Pages (from-to)	178-191
Number of pages	14
ISSN	0960-4529
DOIs	https://doi.org/10.1108/09604521111113456
Publication status	Published - 2011
MoE publication type	A1 Journal article - refereed

Keywords

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title = "Consumer language preferences in service encounters: a cross-cultural perspective",

keywords = "512 Business and Management, 612,1 Languages, KOTA2011",

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