Consumer willingness to communicate in a second language: Communication in service settings

Jonas Holmqvist, Yves Van Vaerenbergh, Christian Grönroos

Research output: Contribution to journalArticleScientificpeer-review

22 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalManagement Decision
Volume52
Issue number5
Pages (from-to)950-966
Number of pages17
ISSN0025-1747
DOIs
Publication statusPublished - 2014
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management
  • KOTA2014

Cite this