Consumers´ experience of food products: effects of value activation and price cues

Katariina Lehtola, Harri T. Luomala, Hannele Kauppinen-Räisänen, Terri Kupiainen, Hannu Tuuri

Research output: Contribution to journalArticleScientificpeer-review

Original languageEnglish
Peer-reviewed scientific journalJournal of Customer Behavior
Volume7
Issue number1
Pages (from-to)19-29
Number of pages11
ISSN1475-3928
Publication statusPublished - 2008
MoE publication typeA1 Journal article - refereed

Cite this

Lehtola, K., Luomala, H. T., Kauppinen-Räisänen, H., Kupiainen, T., & Tuuri, H. (2008). Consumers´ experience of food products: effects of value activation and price cues. Journal of Customer Behavior, 7(1), 19-29.