Creating competitive advantage with end-of-use products

Marianna Herold, Gyöngyi Kovacs

    Research output: Chapter in Book/Report/Conference proceedingChapterScientific

    Original languageEnglish
    Title of host publicationCompetitive Advantage: An Introduction
    EditorsReena Poddar, Sarika Gadhawe
    Place of PublicationHyderabad
    PublisherICFAI University Press
    Publication date2007
    ISBN (Print)81-314-0736-5
    Publication statusPublished - 2007
    MoE publication typeB2 Book chapter

    Cite this

    Herold, M., & Kovacs, G. (2007). Creating competitive advantage with end-of-use products. In R. Poddar, & S. Gadhawe (Eds.), Competitive Advantage: An Introduction ICFAI University Press.