Original language | English |
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Title of host publication | Competitive Advantage: An Introduction |
Editors | Reena Poddar, Sarika Gadhawe |
Place of Publication | Hyderabad |
Publisher | ICFAI University Press |
Publication date | 2007 |
ISBN (Print) | 81-314-0736-5 |
Publication status | Published - 2007 |
MoE publication type | B2 Book chapter |
Creating competitive advantage with end-of-use products
Marianna Herold, Gyöngyi Kovacs
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific