Creating competitive advantage with end-of-use products

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific

Original language	English
Title of host publication	Competitive Advantage: An Introduction
Editors	Reena Poddar, Sarika Gadhawe
Place of Publication	Hyderabad
Publisher	ICFAI University Press
Publication date	2007
ISBN (Print)	81-314-0736-5
Publication status	Published - 2007
MoE publication type	B2 Book chapter

OpenUrl availability

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title = "Creating competitive advantage with end-of-use products",

author = "Marianna Herold and Gy{\"o}ngyi Kovacs",

year = "2007",

language = "English",

isbn = "81-314-0736-5",

editor = "Reena Poddar and Sarika Gadhawe",

booktitle = "Competitive Advantage: An Introduction",

publisher = "ICFAI University Press",

address = "India",

}