Cross-Cultural Emic Scale Development in Health Care Service Quality

Pia Polsa; Ritu Narang; Alabi Soneye; Wei Fuxiang; Pia Katarina Hellén

Cross-Cultural Emic Scale Development in Health Care Service Quality

Pia Polsa, Ritu Narang, Alabi Soneye, Wei Fuxiang, Pia Katarina Hellén

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	AMS World Marketing Congress
Publisher	ESAN Graduate School of Business
Publication date	2014
Publication status	Published - 2014
MoE publication type	A4 Article in conference proceedings
Event	2014 Academy of Marketing Science World Marketing Congress (AMS) - Lima, Peru Duration: 05.08.2014 → 08.08.2014 Conference number: 17

Keywords

512 Business and Management

Access to Document

http://www.ams-web.org/event/id/417166/2014-AMS-World-Marketing-Congress---Lima-Peru.htm

OpenUrl availability

Full text

Cite this

@inproceedings{c065e944557a42c4ae98aaa6d712f4d8,

title = "Cross-Cultural Emic Scale Development in Health Care Service Quality",

keywords = "512 Business and Management",

author = "Pia Polsa and Ritu Narang and Alabi Soneye and Wei Fuxiang and Hell{\'e}n, {Pia Katarina}",

note = "Full paper not found Volume: Proceeding volume: ; 2014 Academy of Marketing Science World Marketing Congress (AMS), AMS ; Conference date: 05-08-2014 Through 08-08-2014",

year = "2014",

language = "English",

booktitle = "AMS World Marketing Congress",

publisher = "ESAN Graduate School of Business",

address = "Spain",

}

Polsa, P, Narang, R, Soneye, A, Fuxiang, W & Hellén, PK 2014, Cross-Cultural Emic Scale Development in Health Care Service Quality. in AMS World Marketing Congress. ESAN Graduate School of Business, 2014 Academy of Marketing Science World Marketing Congress (AMS), Lima, Peru, 05.08.2014. <http://www.ams-web.org/event/id/417166/2014-AMS-World-Marketing-Congress---Lima-Peru.htm>

TY - GEN

T1 - Cross-Cultural Emic Scale Development in Health Care Service Quality

AU - Polsa, Pia

AU - Narang, Ritu

AU - Soneye, Alabi

AU - Fuxiang, Wei

AU - Hellén, Pia Katarina

N1 - Conference code: 17

PY - 2014

Y1 - 2014

KW - 512 Business and Management

M3 - Conference contribution

BT - AMS World Marketing Congress

PB - ESAN Graduate School of Business

T2 - 2014 Academy of Marketing Science World Marketing Congress (AMS)

Y2 - 5 August 2014 through 8 August 2014

ER -