Original language | English |
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Title of host publication | Proceedings from the 16th CBIM Academic Workshop Marketing Value Creation: Process, Service, Brands and Relationships. San Juan, Puerto Rico, USA, January 15-18, 2010 |
Publication date | 2010 |
Publication status | Published - 2010 |
MoE publication type | A4 Article in conference proceedings |
Event | Unknown host publication - , Colombia Duration: 01.01.1800 → … |
Keywords
- KOTA2010