Original language | Swedish |
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Title of host publication | Marknadsföring och påverkan på konsumenten |
Editors | Magnus Söderlund |
Publisher | Studentlitteratur |
Publication date | 2014 |
ISBN (Print) | 9789144105284 |
Publication status | Published - 2014 |
MoE publication type | A3 Book chapter |
Keywords
- 512 Business and Management