Developing Total Business Solutions, from product to solution sales: Possibilities and Challenges

Robert Wendelin

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific

Original language	English
Title of host publication	Proceedings of the 2009 Naples Forum on Service – Service Dominant Logic, Service Science and Network Theory
Editors	Evert Gummesson, Cristina Mele, Francesco Polese
Number of pages	19
Place of Publication	Capri
Publication date	2009
ISBN (Print)	978-88-7431-452-2.
Publication status	Published - 2009
MoE publication type	B3 Article in conference proceedings

OpenUrl availability

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Developing Total Business Solutions, from product to solution sales: Possibilities and Challenges. / Wendelin, Robert.
Proceedings of the 2009 Naples Forum on Service – Service Dominant Logic, Service Science and Network Theory. ed. / Evert Gummesson; Cristina Mele; Francesco Polese. Capri, 2009.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific

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N1 - CD Rom Volume: Proceeding volume:

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