Digital advertising as service: introducing contextually embedded selling

Social Sciences

• Advertising 100%
• Digital Media 50%
• Content 50%
• Process 50%
• Selling 40%
• Program Content 40%
• Consumers 40%
• Research 30%
• Paper 30%
• Customer 30%
• Service Industries 30%
• Logic 20%
• Purchase 20%
• Conceptualization 10%
• Authors 10%
• Editorial 10%
• Approach 10%
• Persuasive 10%
• Information Processing 10%
• Time 10%
• Design Methodology 10%
• Theory 10%
• Design 10%
• Consumer Experience 10%

Computer Science

• Service 30%
• Design 20%
• Digital Content 10%
• Roles 10%
• Information Processing 10%
• Contexts 10%