Dimensionality of the Consumer Perceived Value of Product Colour

Hanna Pauliina Kiehelä

Research output: Thesis › Doctoral Thesis › Monograph

Original language	English
Place of Publication	Helsinki
Publisher	Hanken School of Economics
Print ISBNs	978-952-232-226-5
Electronic ISBNs	978-952-232-227-2
Publication status	Published - 2014
MoE publication type	G4 Doctoral dissertation (monograph)

Keywords

@phdthesis{f1836383169849428e6d713f25514fdf,

title = "Dimensionality of the Consumer Perceived Value of Product Colour",

keywords = "512 Business and Management, KOTA2014",

author = "Kiehel{\"a}, {Hanna Pauliina}",

year = "2014",

language = "English",

isbn = "978-952-232-226-5",

series = "Ekonomi och samh{\"a}lle / Economics and Society",

publisher = "Hanken School of Economics",

number = "269",

address = "Finland",

}