Do Cultural Values Matter in Health Care Service Quality Assessment? An Emprical study of Hospital Service Quality in the People's Republic of China

Wei Fuxiang, Pia Polsa, Pei Shuyuan

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientific

Original languageEnglish
Title of host publicationMacromarketing the Future of Marketing?
EditorsMerrilyn Layton, Roger Layton, Ben Wooliscrof
Number of pages10
Place of PublicationNew Zealand
Publication date2006
ISBN (Print)1-877165-05-0
Publication statusPublished - 2006
MoE publication typeB3 Article in conference proceedings

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