Do institutional investors pay attention to customer satisfaction, and why?

Xueming Luo, Ran Zhang, Weining Zhang, Jaakko Aspara

Research output: Contribution to journalArticleScientificpeer-review

23 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of the Academy of Marketing Science
Volume42
Issue number2
Pages (from-to)119-136
Number of pages18
ISSN0092-0703
DOIs
Publication statusPublished - 2014
MoE publication typeA1 Journal article - refereed

Keywords

  • 512 Business and Management
  • Marketing Effectiveness and Profitability

Cite this