Business models are often challenged by lack of external and internal legitimacy at the initial stages of their creation. In this proposal, I focus on entrepreneurial ventures due to their transformative dynamic capabilities. I conceptualize business models as a combination of calculation and narrative. Both calculative and narrative aspects are essential for entrepreneurs aiming to gain legitimacy for their ventures and cope with uncertainty about venture outcomes. I develop propositions linking the role of business model calculative and narrative forms and exploration/exploitation type of entrepreneurial learning, as well as level of uncertainty within the activity system. Propositions are supported with exemplary evidence and call for further empirical investigation.
|Title of host publication||Academy of Management Africa Conference|
|Publication status||Published - 01.2013|
|MoE publication type||A4 Article in conference proceedings|
|Event||2013 Academy of Management Africa Conference - The Gordon Institute of Business Studies, University of Pretoria, Johannesburg, South Africa|
Duration: 06.01.2013 → 10.01.2013
- 512 Business and Management
- business models