Ethical Consumers' Brand Avoidance

Research output: Contribution to journal › Article › Scientific › peer-review

42 Citations (Scopus)

Original language	English
Peer-reviewed scientific journal	Journal of Product and Brand Management
Volume	23
Issue number	2
Pages (from-to)	114-120
Number of pages	7
ISSN	1061-0421
DOIs	https://doi.org/10.1108/JPBM-09-2013-0391
Publication status	Published - 2014
MoE publication type	A1 Journal article - refereed

Keywords

@article{2caa4cf4db67416ea93faa7f7ccb9b77,

title = "Ethical Consumers' Brand Avoidance",

keywords = "512 Business and Management",

author = "Anne Rindell and Tore Strandvik and Wil{\'e}n, {Kristoffer Bernhard}",

year = "2014",

doi = "10.1108/JPBM-09-2013-0391",

language = "English",

volume = "23",

pages = "114--120",

journal = "Journal of Product and Brand Management",

issn = "1061-0421",

publisher = "Emerald Group Publishing",

number = "2",

}

TY - JOUR

T1 - Ethical Consumers' Brand Avoidance

AU - Rindell, Anne

AU - Strandvik, Tore

AU - Wilén, Kristoffer Bernhard

PY - 2014

Y1 - 2014

KW - 512 Business and Management

U2 - 10.1108/JPBM-09-2013-0391

DO - 10.1108/JPBM-09-2013-0391

M3 - Article

SN - 1061-0421

VL - 23

SP - 114

EP - 120

JO - Journal of Product and Brand Management

JF - Journal of Product and Brand Management

IS - 2

ER -