Ethical Consumers Brand Avoidance

Anne Rindell; Tore Strandvik; Kristoffer Bernhard Wilén

Ethical Consumers Brand Avoidance

Anne Rindell, Tore Strandvik, Kristoffer Bernhard Wilén

Marketing, Helsinki

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group
Publisher	Emerald Group Publishing
Publication date	04.2013
Publication status	Published - 04.2013
MoE publication type	A4 Article in conference proceedings
Event	International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group - , Portugal Duration: 03.04.2013 → 05.04.2013 Conference number: 8

Keywords

512 Business and Management
Equis Base Room

Access to Document

http://www.porto.ucp.pt/globalbrandconference/

OpenUrl availability

Full text

Cite this

@inproceedings{9eb6190941cb431aba2ada43b96cac22,

title = "Ethical Consumers Brand Avoidance",

keywords = "512 Business and Management, Equis Base Room",

author = "Anne Rindell and Tore Strandvik and Wil{\'e}n, {Kristoffer Bernhard}",

note = " Volume: Proceeding volume: ; International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group ; Conference date: 03-04-2013 Through 05-04-2013",

year = "2013",

month = apr,

language = "English",

booktitle = "International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group",

publisher = "Emerald Group Publishing",

address = "United Kingdom",

}

Rindell, A , Strandvik, T & Wilén, KB 2013, Ethical Consumers Brand Avoidance. in International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group. Emerald Group Publishing, International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group, Portugal, 03.04.2013. <http://www.porto.ucp.pt/globalbrandconference/>

TY - GEN

T1 - Ethical Consumers Brand Avoidance

AU - Rindell, Anne

AU - Strandvik, Tore

AU - Wilén, Kristoffer Bernhard

N1 - Conference code: 8

PY - 2013/4

Y1 - 2013/4

KW - 512 Business and Management

KW - Equis Base Room

M3 - Conference contribution

BT - International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group

PB - Emerald Group Publishing

T2 - International Colloquium of AM's Brand, Corporate Identity and Reputation Special Interest Group

Y2 - 3 April 2013 through 5 April 2013

ER -