| Translated title of the contribution | A Relationship Perspective on Services |
|---|---|
| Original language | Swedish |
| Title of host publication | Marknadsföring i tjänsteekonomin |
| Editors | Per Echeverri, Bo Edvardsson |
| Number of pages | 9 |
| Place of Publication | Lund |
| Publisher | Studentlitteratur |
| Publication date | 2012 |
| Pages | 66-74 |
| ISBN (Print) | 9789144059747 |
| Publication status | Published - 2012 |
| MoE publication type | D2 Article in a professional reserarch book (incl. editor's introduction, manuals, guides) |
Keywords
- 512 Business and Management
- KOTA2012