Experientializing – How C2C Communication Becomes Part of the Service Experience: The Case of Live-tweeting and TV-viewing

Kai Juhani Erkinpoika Huotari

Research output: ThesisDoctoral ThesisMonograph

Original languageEnglish
Place of PublicationHelsinki
Print ISBNs978-952-232-251-7
Electronic ISBNs978-952-232-252-4
Publication statusPublished - 2014
MoE publication typeG4 Doctoral dissertation (monograph)


  • 512 Business and Management
  • KOTA2014

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