Exploring Mobile Service Business Opportunities from a Customer-Centric Perspective

Minna Hannele Pihlström, Kristina Heinonen

Research output: Chapter in Book/Report/Conference proceeding › Chapter › Scientific

6 Citations (Scopus)

Original language	English
Title of host publication	Global Mobile Commerce: Strategies, Implementation and Case Studies
Editors	W. Huang Wayne, Wang Yingluo, Day John
Number of pages	22
Publisher	IGI Global
Publication date	2007
Pages	110-132
ISBN (Print)	978-1-59904-558-0
Publication status	Published - 2007
MoE publication type	B2 Book chapter

OpenUrl availability

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