Exploring tools for learning about customers in a service setting

Karolina Wägar

Research output: Contribution to journalArticleScientificpeer-review

6 Citations (Scopus)
Original languageEnglish
Peer-reviewed scientific journalJournal of Service Management
Volume19
Issue number5
Pages (from-to)596-620
Number of pages25
ISSN1757-5818
DOIs
Publication statusPublished - 2008
MoE publication typeA1 Journal article - refereed

Keywords

  • Learning
  • Social interaction
  • Ethnography
  • ORGANIZATIONAL KNOWLEDGE
  • CUSTOMIZATION
  • EMPLOYEE
  • QUALITY

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