Future Research in Social Marketing: Can the People’s Republic of China Benefit?

Research output: Contribution to journal › Article › Scientific › peer-review

Original language	English
Non-refereed scientific journal	Journal of Chinese Marketing
Volume	2
Issue number	2
Pages (from-to)	85-89
Number of pages	5
Publication status	Published - 2009
MoE publication type	A1 Journal article - refereed

Areas of Strength and Areas of High Potential (AoS and AoHP)

This output contributes to the following UN Sustainable Development Goals (SDGs)

@article{9b4fba928c5142109ec9801df86f6c51,

title = "Future Research in Social Marketing: Can the People{\textquoteright}s Republic of China Benefit? ",

author = "Pia Polsa",

year = "2009",

language = "English",

volume = "2",

pages = "85--89",

journal = "Journal of Chinese Marketing",

issn = "1995-624X",

publisher = "Journal of Chinese Marketing, Inc.",

number = "2",

}