Grey Nomads: Who Do they think they are?

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Scientific › peer-review

Original language	English
Title of host publication	ANZMAC 2017 Conference Proceedings
Publication date	12.2017
Publication status	Published - 12.2017
MoE publication type	A4 Article in conference proceedings
Event	2017 Australian and New Zealand Marketing Academy (ANZMAC) Conference - Melbourne, Australia Duration: 04.12.2017 → 06.12.2017

Keywords

@inproceedings{f4bf1b9a5d0e47fcb96eebd79bb8c0e5,

title = "Grey Nomads: Who Do they think they are?",

keywords = "512 Business and Management",

author = "Jill Sweeney and Anu Helkkula",

year = "2017",

month = dec,

language = "English",

booktitle = "ANZMAC 2017 Conference Proceedings",

note = "2017 Australian and New Zealand Marketing Academy (ANZMAC) Conference, ANZMAC ; Conference date: 04-12-2017 Through 06-12-2017",

}