Hedonic and Utilitarian Motives and Their Relationship to Service Delivery

Ossi Pesämaa, R. P. Bagozzi, J. Danielsson

Research output: Chapter in Book/Report/Conference proceedingConference contributionScientificpeer-review

Original languageEnglish
Title of host publicationThe international Symposium on Entrepreneurship in Tourism
Publication date2012
Publication statusPublished - 2012
MoE publication typeA4 Article in conference proceedings
EventThe international Symposium on Entrepreneurship in Tourism - Rovaniemi, Finland
Duration: 13.04.201216.04.2012

Keywords

  • KOTA2012

Cite this

Pesämaa, O., Bagozzi, R. P., & Danielsson, J. (2012). Hedonic and Utilitarian Motives and Their Relationship to Service Delivery. In The international Symposium on Entrepreneurship in Tourism